Sunday 12 April 2015

50 Free Test Bank for Selling Today Creating Customer Value 5th Canadian Edition by Manning

Achieve success in marketing by practicing lots greatly free online textbook marketing test bank quizz questions and instant answers to get full of understanding selling today and customer value from Free Test Bank for Selling Today Creating Customer Value 5th Canadian Edition by Manning. This page provides various free useful online quick textbook test bank for all you practicing easily. Moreover, the test bank covers all contents about selling today creating customer value to help you remember quicker and easier than reading books without taking your time a lot. Let’s practice 50 mutiple choice questions below to prove the truth at test bank right now!
Please visit the link below to get full questions and answers:
The technique a salesperson uses when he is face-to-face with his customers is called:
  •  
  •  
  •  
  •  
  •  
Janet uses the strategic/consultative selling model as her guide in sales. This model does not include which of the following steps?
  •  
  •  
  •  
  •  
  •  
A major feature of consultative selling is:
  •  
  •  
  •  
  •  
  •  
According to Michael Hammer, consultant and author of The Agenda, the power shift is going to be from ________ in the new economy.
  •  
  •  
  •  
  •  
  •  
Sam believes that his strengths as a product strategist are rooted in his:
  •  
  •  
  •  
  •  
  •  
Della knows that credit arrangements, product delivery and installation, warranties, and complete follow-up are all part of:
  •  
  •  
  •  
  •  
  •  
Trend towards identical products or the need for more customized products is encouraging businesses into ________ to gain a competitive advantage.
  •  
  •  
  •  
  •  
  •  
The focus of the problem-solver stage is to:
  •  
  •  
  •  
  •  
  •  
Jasmine has been invited to sit on a committee with representatives from production, marketing, finance, and personnel. This committee would most likely be referred to as:
  •  
  •  
  •  
  •  
  •  
When Henri Bouchard was first hired by Mitron Corp. as a sales representative in 1972, the company indicated that it was moving towards the marketing concept. Henri understood this to mean Mitron:
  •  
  •  
  •  
  •  
  •  
Cindy knows that ________ is a well-thought out plan for establishing, building and maintaining quality relationships.
  •  
  •  
  •  
  •  
  •  
Generally speaking retail sales involve:
  •  
  •  
  •  
  •  
  •  
The primary reason to use sales automation is to:
  •  
  •  
  •  
  •  
  •  
As products available have become more homogeneous, Rick understands that:
  •  
  •  
  •  
  •  
  •  
Deciding to give a customer a 10 percent price discount during the negotiations stage is a ________ decision.
  •  
  •  
  •  
  •  
  •  
The marketing mix consists of:
  •  
  •  
  •  
  •  
  •  
The difference between strategies and tactics is:
  •  
  •  
  •  
  •  
  •  
The development of a personal selling philosophy involves all of the following except:
  •  
  •  
  •  
  •  
  •  
  •  
Henri expects that his sales reps take a strategic approach to selling. He expects his reps will be:
  •  
  •  
  •  
  •  
  •  
Sharon Wiley is a sales representative employed by a leading producer of pharmaceuticals used in veterinary medicine. Recently she attended a seminar, sponsored by a local university, that focused on new research findings in selected areas of veterinary medicine. Ms. Wiley is attempting to develop a:
  •  
  •  
  •  
  •  
  •  
The development of a personal selling philosophy involves one of the following prescriptions:
  •  
  •  
  •  
  •  
  •  
Changing the order in which a product is demonstrated in a particular sales presentation is an example of:
  •  
  •  
  •  
  •  
  •  
Which of the following statements would not be an application of the marketing concept?
  •  
  •  
  •  
  •  
  •  
When a marketer decides to adopt value-added selling, emphasis will be placed on:
  •  
  •  
  •  
  •  
  •  
Generally speaking successful business-to-business selling involves:
  •  
  •  
  •  
  •  
  •  
The aspect which differentiates personal selling from other forms of communication methods is that
  •  
  •  
  •  
  •  
  •  
Henri trains his reps to give high levels of customer service. In order to attain this, the reps must go through a process which includes:
  •  
  •  
  •  
  •  
  •  
Posted by at
Labels:

No comments:

Post a Comment

Subscribe to: Post Comments (Atom)